Bonds of blood and soil can be 'labeled' by putting '1st, 2nd, 3rd, etc...' in the name of the bond. The presence will then display as '1, 2, 3, etc...' until you remove it from the name.
Found this out on accident and thought it was a bug because one of my bonds constantly displayed '3' as the presence, since the name was 'Cave 3rd exit'. Finally figured 'maybe its just because it says 3rd in the name?' and sure enough, changing the name did the trick

I'm pretty sure the actual words will work too, ie "first, second, third" but i'm not 100%.