yes, its me again with another idea. Dont worry, eventually ill run out... I hope.
Other MMOs have a small following of dedicated players because they RolePlay. I have seen some mention in the forum of LARP (although not technically correct, as larp is live action roleplay... this is a game)
Why not generate some sort of loose story. A paragraph will probably be enough. Then let roleplayers come in and make it their own. Im sure if you offer roleplayers a sub option... where they can effect the early lore of a games history. Some may snap that up.
This issue with that is, you would need to make more cosmetic items. But this group of players could generate income for Jorbtar.
The RPers should just be aware that the world they live in is not totally RP. It works in ESO, they just ignore none RP chat.